Univision > NBC

A lot of people in the United States prefer Spanish to English -- or can only speak Spanish -- but it's hard to know whether that group will get larger or smaller in the coming decades. History shows that  immigrant populations have adopted English over time.

In the meantime, Univision is getting better ratings than NBC. Now, NBC is getting historically bad ratings, so that's not saying a whole lot, but it seems that NBC could have performed better during February if it had aired exclusively Spanish-language programming. Of course, its programming would likely need to be better too.

It could be that the major-network form is not long for this world anyway, but might a network adopt Spanish-language programming (as a wholesale change or for select shows or nights) as a way to stay viable? Partnerships seem a more likely way to reach Spanish-speaking audiences in the near future. After all, NBC and Telemundo are owned by the same corporate parent. And ABC News and Univision are partnering to launch an English-language network later this year. I'd expect to see more of this.